Services
Development
At In The Cold, we build and develop tailored digital solutions, systems, and functions with the goal of supporting our customers’ business processes. We place great focus on scalability, performance, and quality assurance. We develop both backend and frontend and integrate with various CRM, payment solutions, webshops, donations, and APIs. We are experts in WordPress and always build with accessibility and robustness in mind.
UX/UI design
A good digital experience starts with a feeling. Therefore, a well-thought-out and appealing design and graphic identity are crucial. Our experienced designers have extensive experience working with brands, web design, logos, advertisements, print, and digital formats. The design is always based on the user’s needs and accessibility. A smooth design process is a given and often relies on the outcome of a workshop or needs analysis.
Digital inclusion is not an option – it is a given.
Everyone deserves to be able to navigate and use the web, regardless of circumstances. Offering an accessible website is not only an ethical issue – it is also a way to create a better experience for all users. Additionally, it will soon be a legal requirement for many businesses.
Web analysis & optimization
How do users behave on the site? Which pages do they visit, how long do they stay, and where do the most clicks occur? Analysis of user behaviors, traffic, conversions, and KPIs are insights that can lead to significant improvements.
We perform web analyses, conversion optimization, and A/B testing to take your website to the next level. Of course, we are well-versed in tools like Google Analytics, Google Tag Manager, and Matomo. To name just a few. If there is one thing our employees have, it is technical expertise. Feel free to test us!
Content production
All companies, organizations, and associations have a great story. A story about how everything started, how the journey has been, and what the next step will be. Do you know your history? Let us tell it to the world!
A website is nothing without relevant and appealing content. Well-packaged content creates a complete experience – and at In The Cold, we can take care of everything from copy for sites and social media to moving materials, still images, and illustrations. We create text, graphics, and visual content that strengthens the brand and drives traffic.
Of course, everything we create is made with good SEO, search engine optimization, in mind. We work with technical SEO, but also with content optimization, structure, and performance. We conduct keyword analyses, Google optimizations, and ensure that web performance and user experiences are on top.